Keyword priority scorecard
Score each keyword group on four factors
Business fit
Does it describe a problem you solve for your ICP?
WeakUnclearStrong
Buying intent
Is the searcher evaluating software?
WeakUnclearStrong
Ranking feasibility
Can your site compete with current results?
WeakUnclearStrong
Economic potential
Would the value justify the page’s cost?
WeakUnclearStrong
Priority 2Feasibility is unclear, so validate or schedule later